Paying Tribute to Founder, Lorenzo Morra
Normally composed, Lorenzo Morra got a little verklempt as the Lorenzo Salon family paid tribute to its patriarch on Saturday at the unveiling of his tribute photograph.
Morra, accustomed to keeping his finger on the pulse, said, “I was blown away.”
He recently sold the successful business to longtime client and Lorne Park native Geoff Lumber, who orchestrated the surprise.
The location on Birchview Dr. opened in 1969 and has enjoyed a loyal clientele and staff for over four decades.
Lumber has only praise for Morra.
“Lorenzo has entrusted us with his life’s work so we wanted to pay homage to his legacy. We would do well to uphold the family values with which he imbued the salon’s culture.”
Regulars agree that its positive energy is compelling and contagious.
While mastering his craft, Morra handpicked a team of stylists including novices, up-and-comers and veterans. He generously passes on his skills and welcomes mentoring. The warmth, humour and integrity with which he engages co-workers and clients alike foster allegiance and commitment.
Semi-retired Morra has enjoyed an illustrious career filled with highlights (yes, pun intended!). He won his first award, the Ontario Regional Hairdressing Cup, at age 20. The tribute photo was taken in 1989, on being named the Gus Caruso Award recipient for the most progressive business contribution to the hair industry.
Morra served as president of the Canadian Guild of Hair Design (1994-96) and was honoured with its Life Achievement Award.
As for passing the baton, Morra says, “Geoff can take the business to the next level … offering excellent service, staying at the cutting edge of hair fashion and remaining mindful of clients’ needs should guarantee success.”
Added Lumber in a toast: “May Lorenzo Salon make the cut for decades to come … while staying true to its roots.”
